Digital Content Lead
What we are looking for
- Graduated from university
- Background in social media communication and marketing (5 yrs+)
- Good understanding of the social media dynamics and the communication
- Creative Thinking
- Real experience in digital storytelling brand content
- Video content capabilities are very valuable.
- Analytic and strategic thinking
- Fluent French, English & Arabic
- Excellent verbal, written, reading, understanding and presentation skills
- Experience developing and implementing tactical plans — including inspired and moderated solutions
- Ability of compelling creative ideas
- Ability to understand consumer/customer needs
- Having management & coaching skills
- Eligible to improve procedures & processes
- Eligible for team work & self improvement
- You are smart, organized and inspiring. An open book.
- A visionary who knows to implement solutions for today and solutions for tomorrow socially sensitive and without prejudice
- You must be knowledgeable of the communication industry in your country, the major agencies and campaigns, the best creative, who manages which accounts, advertising festivals, partnerships and social media and marketing symposiums, etc.
- You are resolutive, positive, and target oriented.
- Common sense and people skills
- Great team worker and fun to work with.
Envision a modern space to work closely with your client and your team on a level playing ground in a highly creative environment. A high performance centre dedicated to monitoring and listening, intelligence and communicating content in real time!
We are looking for a digital Creative Lead, with experience of many campaigns, a follower of communications and an active participant in the digital industry. An expert in one to one marketing, social conversations, engagement, promotions and in viral and branded content.
High capacity of strategic skills in Social Media channels. Identify trends and insights in real time.You will have the ability to create digital marketing strategies, present them to the client and implement them along with a creative team
Coaching, leading & motivating Creative Content Team, coordinating & ensuring alignment of content through local markets.
Accountabilities and main responsibilities
- Managing of content creation for all channels pro-actively & re-actively with coordination Operations Manager, Digital Manager & Community Managers
- Translating the Brand Manager’s needs into a brief, understanding and establishing the business problem at hand.
- Creating inspiring strategic and creative briefs.
- Creating, developing and presenting first-class strategies and anticipating the outcome, strengths and threats.
- Adjust strategies to Real Time consumer responses. This involves a continuous contact with the client. You'll be pivotal in the execution of their plans.
- Managing & ensuring of content creation improvement of existing repository development/ aggregation of always-on content by brands
- Understanding the consumer and Internet user of your market even better than they know themselves. Establish various research activities (digital, physical, in the street, panels...).
- Market benchmark. You will be responsible for positioning brands and products competitively. All the while looking for the niche and competitive advantage
- Excellent INTERPRETATION of reports and data, both quantitative and qualitative.
- Developing, managing and updating content repository
- Ensuring & monitoring that the processes are completed within the KPIs & SLAs
- Answering ad hoc questions of the content team during their processes
- Participate in recruitment processes in order to recruit new content team
- Contributing towards the quality & training processes
- The conceptualization of creative liquid concepts, above ideas of support or executions.
- Know how to download a creative concept and a communication territory, any piece of content, from an article, a report, a video, a promotion or a viral.
- The provision of research and advice in social, content and digital first class cases.
- In charge of all the briefs of the brand of adaptation and creation of creative concepts with your planner.
- Protocols of organization of your team and distribution of tasks and functions to take into account the motivated, creative, productive and open to the amount of ideas that we will provide. The concept is about a round table of contents.
- Offer ideas and creative concepts to make a better competitor of your region when you play.
Ensure the coherence, consistency and strength of the tone of voice of the brands, the image and especially the territories of each brand. That the brand has a defined personality is your task.
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